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I have seen many blogger templates which don't have any meta
tags. Meta tags are those tags which tells the search engine about what your
blog is about and hence helping search engines to index your blog more
accurately. To add meta tags to your blogger blog:
1) Go To Your
Blogger Dashboard Click > Template > Edit HTML > Proceed:
2) Using Ctrl+F Search For <head> and just below it paste the following Code:
2) Using Ctrl+F Search For <head> and just below it paste the following Code:
<meta content='DESCRIPTION HERE' name='description'/>
<meta content='KEYWORDS HERE' name='keywords'/>
<meta content='AUTHOR NAME HERE' name='author'/>
<meta content='KEYWORDS HERE' name='keywords'/>
<meta content='AUTHOR NAME HERE' name='author'/>
3) Replace DESCRIPTION HERE with your blog's description, KEYWORDS HERE with some keywords related to your blog's niche, AUTHOR NAME HERE with your name.
How to optimized blogger template
Swapping your blogger post title can increase your position in
search results much better than what you think. Post titles plays an
important role in SEO. (virtualsoftzone.blogspot.com) You may have noticed that when a post is shown on
search engine it appears like [YOUR BLOG NAME], then it shows [YOUR POST NAME].
This shows that the post titles are not optimized correctly. A properly optimized
post title will appear like [YOUR POST NAME], then [YOUR BLOG NAME], hence
showing the keywords at first.
1) Go To Your Blogger Dashboard Click > Template > Edit
HTML > Proceed:
2) Search For
<title><data:blog.pageTitle/></title> and replace it with the
following code:
<b:if cond='data:blog.pageType ==
"index"'>
<title><data:blog.pageTitle/></title>
<b:else/>
<title><data:blog.pageName/> | <data:blog.title/></title>
</b:if>
<title><data:blog.pageTitle/></title>
<b:else/>
<title><data:blog.pageName/> | <data:blog.title/></title>
</b:if>
Using H2 Tags in Blogger
Post Titles
Blogger post titles are generally set to H3. But most search
engines give more importance to H2 tags. And normally the most important
keywords of a post is seen in the title. So its important to utilize H2 tags in
post titles to get more importance to the titles.
1) In Your Blogger
Dashboard Click > Template > Edit HTML > Proceed > Expand Widget
Template:
2) Use Ctrl-F to Search For <b:if
cond='data:post.title'>
3) Replace <h3
class='post-title entry-title'> to <h1 class='post-title entry-title'>
and </h3> to </h1>. As seen below.
<b:if cond='data:post.title'>
<h3 class='post-title entry-title'>
<b:if cond='data:post.link'>
<a expr:href='data:post.link'><data:post.title/></a>
<b:else/> <b:if cond='data:post.url'>
<a expr:href='data:post.url'><data:post.title/></a>
<b:else/> <data:post.title/>
</b:if>
</b:if>
</h3>
</b:if>
<h3 class='post-title entry-title'>
<b:if cond='data:post.link'>
<a expr:href='data:post.link'><data:post.title/></a>
<b:else/> <b:if cond='data:post.url'>
<a expr:href='data:post.url'><data:post.title/></a>
<b:else/> <data:post.title/>
</b:if>
</b:if>
</h3>
</b:if>
That's it you have now successfully optimized your blogger
template for better SEO
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